Friday, April 18, 2008

Packaging Issue Of The Day

To use or not to use the #7 Bottle?

Watch the clip from The Today Show titled “Are plastic bottles safe?” here: http://today.msnbc.msn.com/id/3032633/

The question now is, how will the plastics industry respond to this?
JoAnn Hines, Packaging Diva and Executive Director of Women In Packaging explained it this way. “Two companies, Nalgene and Brita, have developed an entire marketing campaign around refilling your water bottle to save the environment, touting it as a solution to the water bottle sustainability issue. When I mentioned this at the Best Practices Summit, several people came up to me afterwards and asked me about the chemical leaching issue. Now there’s this exposé. Who’s right and what’s a poor consumer to do if we can’t use or reuse water in plastic bottles?”

Latest Responses on BPA
Report Finds Potential Health Hazard in Plastic
http://www.npr.org/templates/story/story.php?storyId=89695229&ft=1&f=2

More stores pull bisphenol A plastics from shelves
http://www.cbc.ca/canada/british-columbia/story/2008/04/17/bisphenola-stores.html

VI Letter to NBC Producers Attacks Misinformation in Today Show Reports
http://www.vinylnewsservice.com/

Friday, April 04, 2008

Got Soap? How To Package It Simply, Effectively And Within Budget

Kennesaw, GA 30144

April 4, 2008

Whether you plan to sell on the Internet or in a retail outlet, do you know the one thing that you need to know to ensure your products success? You guessed it, THE PACKAGE. I know how hard it is to have a great idea or product, and then to have to dig through mounds of information to learn how to package it. The information you need to know to get it right is overwhelming.Packaging is complicated, one mistake and you could be back to square one. When that happens, unfortunately you may have lost a lot of money in the process. So, it pays to do it right the first time and understand the problems before they become insurmountable. That's why I have created my special workshop to be presented at the Soapmaker's Convention April 29 in Burlington VT, “How To Package Your Products Simply, Effectively And Within Budget.”


I'm very proud of my two program sponsors: Marlo Brands who delivers beautiful and fine quality purse holders and handbag accessories under the Pavina product line. To learn more about Pavina, please visit www.pavinastore.com and The Packaging Chic - Sharon Eucce who partners with startup and existing brands to present and sell their product in an upscale manner through high quality packaging including folding cartons, rigid boxes and litho laminated solutions. She represents Utah Paperbox of Salt Lake City, UT. Visit www.packagingchic.com.

More details about this workshop and other Packaging Diva events can be seen on The Packaging Diva website http://packagingdiva.comSo don't wait till its too late. Packaging is a complex equation. It IS the sales person. It IS your brand. It IS your company and if you haven't given it the consideration it deserves it will fail or most certainly not live up to its expectations.

Need to know who has got the latest concepts in packaging innovation? I know, that's what I do-track packaging trends and innovation and how it is going to impact your business. Get connected with me JoAnn Hines Packaging Diva at my website http://packagingdiva.com or by phone 1-678-594 6872.

PackagingUniversity.com

4290 Bells Ferry Rd. Suite 106-17
Kennesaw, GA 30144